By the 1920s, tourism had become a mainstay in New Mexico.  This map, issued by the Harvey Hotel's Indian Detours company in 1928, shows all of the tours that were avaliable.  Harvey had a stable of over 50 tour cars based in Santa Fe.  Tours were accompanied by a driver and attractive young women who were schooled in the history and culture of the places they visited.

Attached is a high resolution download of the map.